Lower section of the outside back cover

  Foot of the back of the jacket, or any other protective case, or wrapper 

In the case of electronic publications, the ISBN must appear on the:

  Title display; the first display (compact discs, online publications); or on the screen that

displays the title or its equivalent  (e.g., the initial screen displayed when the content is

first accessed and/or on the screen that carries the copyright notice)

In the case of educational/instructional films, videos, and transparencies, the ISBN must

appear on the:

  Credit titles

If the publication is issued in a container that is an integral part of the publication (e.g., a

compact disc, cassette, or diskette), the ISBN shall be displayed on any labels included

with that container. If it is not possible to display the ISBN on the container or its label,

then the ISBN shall be displayed at the bottom of the back of any permanent

packaging for

that container (e.g., the box, sleeve, or frame).

The different formats of an electronic publication shall be given an individual ISBN if they

are made available separately. If the publication is made available in two formats that are

always bundled together for sale, then only one ISBN is required. Where formats are made

available separately, all the ISBNs should be listed one below the other on all versions and

the abbreviated format should be mentioned in parentheses at the end of its ISBN. 

Examples: ISBN 978 951 45 9693 3 (hardback)

      ISBN 978 951 45 9694 0 (paperback)

                  ISBN 978 951 45 9695 7 (PDF) 

                  ISBN 978 951 45 9696 4 (HTML) 

                  ISBN 978 951 45 9999 6 (OEB) 

The ISBN shall also appear on any accompanying material issued in conjunction with the

publication.

The ISBN should always be printed in type large enough to be easily legible (i.e., 9 point

or larger).

8.2 ISBN in bar coded form

The rapid, worldwide expansion of bar code scanning has brought into prominence the

agreement reached between the EAN International (EAN), the Uniform Code Council

(UCC), and the International ISBN and International ISMN Agency, which allows the ISBN

to be encoded into an EAN 13 bar code. This makes the ISBN an international identifier

compatible with the worldwide bar coding scheme.

Representing the ISBN in an EAN 13 bar code symbology must be done in accordance

with ISO/IEC 15420 (bar code symbology specification EAN/UPC) that requires the usage

of EAN 13 symbols to be in line with the recommendations of EAN and UCC. An EAN bar

code consists of thirteen digits.

An example of an ISBN encoded in an EAN 13 bar code symbol is shown below:

ISBN 978 1 873671 00 9

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