45
Domain Name Pro v5.11
3.3.5
DNEI Options
The DNEI (domain name effectiveness index) options are set via the program options dialog,
accessible from the Tools menu or by clicking the Application Options button 
 on the main
toolbar.
The DNEI options apply to three related columns centred around calculating the domain name
effectiveness index:
Search Popularity
Web site competition ratings
Effectiveness
Competition Rating Search Engines
You can select which search engines are used to calculate the web site competition rating for
domain names. An average of all search engines selected is used.
Note:
 Each search engine selected requires an additional live lookup when checking domain
names and therefore each search engine selected will slow down the search. It is recommended
that you check just one or two search engines.
Include Sub lists of Words in Popularity Rating Calculation
The 
search popularity rating
 is based on the popularity of search terms in the domain name on the
major search engines. Domain Name Pro can optionally add a weighted score for sub lists of
words in the domain name to the overall search popularity rating. See
search engine popularity ratings
 for more information.
Copyright   2004 Backslash. All Rights Reserved.






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